UNSUITABLE #18: Caroline Perny
UNSUITABLE #18: The Big Business of Selling Romance
A Conversation with Caroline Perny
Romance novels account for 34% of all fiction sold annually and have spawned some of the largest blockbuster franchises of our time. But what’s the real reason readers gobble them up? Strong heroines? Sex-on-the-page? The Happily Ever After? Muscly guys on the covers? Romance is both a niche market and a multi-billion dollar industry. How does a publishing company garner publicity, spur sales, and ultimately get respect for a genre that inspires both derision and adoration? Join us for a public conversation with HarperCollins publicist Caroline Perny.
Free and open to the public. Light lunch served. Co-sponsors include Duke’s Forum for Scholars and Publics, African & African American Studies, History Department, Gender, Sexuality & Feminist Studies, Religious Studies, Kenan Institute for Ethics, Innovation & Entrepreneurship, Trinity College of Arts & Sciences, #Artstigators, and the John Hope Franklin Humanities Institute.
Caroline Perny is a Publicist at HarperCollins Publishers and lifelong booklover, born and raised in New York City. She graduated in 2011 from Binghamton University with a degree in English & Comparative Literature, and once she realized that working in the publishing industry allows you to spend all day talking…...Read More
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